2012-02-22
Notes:
4
The Big Data Evolution: The Creep Factor
-Why Some Companies Get It, and Others Don’t
if my pharmacy used my prescription records to send me targeted catalogs, I would be upset because they have violated a confidence I had in them. However, if they used that same information to warn me of possible drug interactions, or suggest a generic product during a store visit, I would be very grateful.
This is a great little piece on the good and bad uses of data mining.
Reblogged from bigdataathawkeye
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great little piece on...bad uses of data mining.
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bigdataathawkeye posted this
